Sponsored Portal Announcements
A Sponsored Portal Announcement (SPA) is a great way to amplify your marketing campaign on the My Cal Poly Portal. SPAs are located at the top of the portal and include an image and button, giving you prime space to showcase your event, announcement or other important information to our university community.
New Submission Process
University Communications and Marketing is implementing a new process for submitting content for Sponsored Portal Announcements. Instead of emailing us, submitters now need to use an updated online submission form. The new form ensures all required information is included upfront, therefore reducing back-and-forth communication.
Important Dates
- Aug. 24: The new submission form is in beta testing. Submissions will be accepted via the form and email.
- Sept. 23: The new submission form is officially live. Please submit content via the form.
- Nov. 1: Submissions are no longer accepted via email.
Submission Guidelines
Sponsored portal advertisements are only available for university organizations and are given preference for posting based on the following order of importance:
- Messages from departments, divisions or offices critical to the entire university community (emergency messages, urgent deadlines, etc.)
- Messages applicable to a majority of campus constituencies.
- Messages applicable to a majority of a specific campus constituency.
SUBMISSION DEADLINES
Announcements must be submitted at least two weeks before the requested post date via the new submission form and include all materials. Exceptions to this deadline will be made at UCM’s discretion.
Copy Requirements
Your SPA submission needs to include the following text:
- Header:
Your header can be up to 55 characters (with spaces). This text will appear on top of your photo. - Title:
Your title will appear directly under your image. It can be up to 25 characters (with spaces). - Body Copy:
The body copy will appear directly under your title. It can be up to 500 characters (with spaces). - Call-to-Action Text/URL:
A call-to-action button will appear under your body copy and link off to your supplied url. Please let us know what you would like this to say: Learn More, Sign Up, etc.

Image Requirements
SPAs cannot run without an image. Please make sure to upload an image via the online form that meets the following requirements:
File Requirements:
- Do not include text or logos in your images. We will not accept flyers as images.
- Accepted File Types: .jpg, .jpeg or .png
- Your image will need to be 640 px wide. The height can vary, but it needs to be no larger than 400 px in height. If the image is square or needs to be small, give the image a solid background color within the 640 px wide and 400 px height rectangle.
Dates and Audience Specifications
Requested Start and End Dates: Please indicate when you’d like your SPA to run in the submission form. We find SPAs perform best when they run three to four days. If you want to know what dates are available, email Amy Blasco (aasman@calpoly.edu) in University Communications and Marketing.
Target Audience(s): We offer several target audiences for SPAs. You can select multiple audiences in the form.
- SLO Faculty
- SLO Staff
- SLO Students
- ALL SLO Campus
- Solano Faculty
- Solano Staff
- Solano Students (cadets and non-cadets)
- Solano Cadets
- ALL Solano Campus
- Everyone (all SLO and Solano audiences)
Solano Campus SPAs
To help Solano Campus audiences quickly find SPAs in their portals, we have created a Maritime Blue color treatment. Cal Poly Maritime Academy SPAs will appear in the My Cal Poly Portal beneath traditional, universitywide SPAs.

Submit Your SPA Request
Follow the link below to submit your SPA request. Submissions must be made at least two weeks before the launch date. Questions? Email Amy Blasco (aasman@calpoly.edu) in University Communications and Marketing.
CAMPUS ANNOUNCEMENTS
Have something you need to announce to campus? Campus Announcements on the portal are also available for you to reserve.